Media Training

It is high pressure … high stakes … and you only get one shot to get it right.

So how do you make sure the media tells the story the way you want it told? Count on a highly experienced former journalist to show you.

Whether you’re preparing for a formal press conference, posting your own news online, or bracing for a potential public backlash, the one key constant is your message.

It must be carefully shaped … packaged for optimum consumption … and delivered with style and confidence.

Let SBC Inc prepare you for a media encounter of any kind.

  • bullet-proof messaging
  • insight into the industry
  • customized interview simulations
  • on-camera drills and critique
  • crisis communications

Don’t let the media control the agenda. Set it yourself.